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Policybazaar for Business unveils “Enroute” to transform Marine Transit Insurance

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NEW DELHI : In a strategic move to empower Indian businesses, Policybazaar for Business (PBFB) has introduced Enroute, a digital platform that slashes the turnaround time for marine transit insurance declarations, certifications, and policy updates from days to mere seconds, leveraging OCR-based uploads and WhatsApp integration to streamline the entire process.

Since its launch, Enroute has seen high usage among traders (65%) and manufacturers (35%), especially for inland transport, which makes up 80% of all policies sold through the platform. Businesses are finding Enroute very user-friendly and functionally very advance reducing a lot of their manual work.

Marine insurance in India has long been underserved in terms of user experience, speed, and transparency. With Enroute, we are solving real operational problems for businesses, be it making the shipment declaration process hassle-free, quicker certificate issuance, or managing the policy efficiently. This is just the beginning of how technology can simplify commercial insurance,” said Sajja Praveen Chowdary, Director, Policybazaar for Business.

Some exclusive features of Enroute include:

  • Declarations and insurance certificates via WhatsApp
  • Smart alerts to track coverage usage
  • Easy management of policy documents

The platform also helps businesses renew their policies on time, with a current renewal rate of 65% for Marine Annual Open policies. Claims for smaller losses (under Rs 1 lakh) are usually settled in 15 days, while more complex ones take up to 45 days.

Common reasons for claims include damage during loading/unloading, accidents, and jerks in transit. Customers can also add extra coverage for things like temperature-sensitive goods, over-dimensional cargo, and war risks.

Enroute is being used widely in regions such as Raichur (Karnataka), Abohar (Punjab), Tiruvallur (Tamil Nadu), Gurgaon, and Ghaziabad (Delhi NCR). The platform is set to witness more expansion and play a major role in reshaping how businesses across India manage their transit risks.

About Policybazaar For Business

Policybazaar for Business (PBFB), launched in 2021, is the corporate insurance arm of Policybazaar, a household name. Building on its retail insurance expertise, PBFB addresses the diverse insurance needs of businesses across India. It offers comprehensive insurance solutions to a wide range of companies, from startups and SMEs to large enterprises. With a client-centric and consultative approach, PBFB ensures clients receive customised advice and integrated solutions from a single, trusted source.

PBFB’s offerings span a wide range of products, including employee benefits, liability, property, engineering, marine and transit insurance, among others. The brand’s vision is to empower businesses by providing robust insurance products that help them stay resilient against adversities and unforeseen risks.

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