NEW DELHI : The Ayush Export Promotion Council (AYUSHEXCIL) and NICDC Logistics Data Services Limited (NLDSL) have signed a Memorandum of Understanding (MoU) to strengthen logistics efficiency, improve supply chain visibility and enhance the global competitiveness of India’s Ayush exports through digital transformation.
The collaboration aims to empower Ayush exporters with technology-driven logistics solutions, enabling them to access integrated services and streamline their export operations. The initiative is expected to support a more efficient, transparent and connected logistics ecosystem for India’s traditional medicine and wellness sector.
Developed under the guidance of Shri Rajat Kumar Saini, Managing Director and Chief Executive Officer of NICDC and Chairman of NLDSL, the Logistics e-Marketplace (LeMP) provides a single-window digital platform bringing together end-to-end multimodal logistics services.
The platform enables users to access a range of services, including logistics discovery and planning, bidding, certification, warehousing, regulatory compliance, insurance, banking and financial services. By integrating these services, LeMP seeks to simplify logistics processes, improve operational coordination and enhance supply chain visibility for exporters.
The MoU was signed at Ayush Bhawan, New Delhi, by Shri Sanjay Shrivastava, Director, AYUSHEXCIL, and the NLDSL team.
Digital Solutions to Support Export Growth
The partnership marks an important step towards strengthening the logistics infrastructure supporting India’s Ayush exports. By leveraging digital platforms and integrated logistics services, AYUSHEXCIL and NLDSL aim to facilitate smoother export operations, improve access to logistics service providers and help exporters navigate the complexities of international trade.
The initiative also aligns with the broader objective of enhancing India’s export capabilities by promoting technology-enabled logistics, multimodal connectivity and greater supply chain transparency.
Through this collaboration, AYUSHEXCIL and NLDSL seek to create new opportunities for Ayush exporters, strengthen India’s position in international markets and contribute to the development of a more efficient and globally competitive export ecosystem.
